Experience events and activities on holiday in Kitzbühel.
Top Events
experience kitzbühel
The best things going on throughout the year
There are so many things going on in Kitzbühel throughout the year, from events and sport to culture and entertainment. Make the most of your holiday with us and check out our events calendar to see what will be going on during your stay. Here are our personal top four.
Events in Kitzbühel are always something special because they create a real buzz in our hotel. Demand for rooms is huge when there is a major event going on.
Kitzbüheler alpenrallye
Classic Cars in the heart of the Alps
Gentlemen, start your engines! One of the last reserves for adventurers on four wheels is calling. Power, elegance, unbridled, rough technology in the midst of the beauty of the mountains. Boldly conquer alpine passes, become one with the airstream and the lush green blooming landscape. For three days, sharing the joy of the beauty and elegance of classic limousines and speedy sports coupés, enjoying the sophisticated flair of the “sports capital of the Alps”. The Kitzbühel Alpine Rally makes the hearts of classic car lovers beat faster. One of the most renowned and beautiful events for classic automobiles in Europe, a rally with style and elegance, an experience for enthusiasts.
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Generali Open
ATP Tennis in Kitzbühel
World-class tennis is guaranteed when the ATP Tour hits Kitzbühel. Some of the world's best tennis players make the journey into the Alps every summer for this popular tournament held at the Casino Stadium. Famous players who have attended in recent years include Philipp Kohlschreiber, Robin Haase and Austrian superstar Dominic Thiem.
Spectactors at the Generali Open can follow the fast and furious action on the impressive Centre Court either live and direct in the stadium or via one of the large screens set up in the surrounding area. The expo next to the stadium showcases all the latest products and innovations from the world of tennis.
Hahnenkamm RACES
Skiing spectacle in Kitzbühel
Breathtaking courage, high-speed descents and a bit of Hollywood! The Hahnenkamm races are where legends are born. Held every year in January, this series of alpine ski races is without a doubt the highlight of the season and draws huge numbers of fans from near and far to watch the world's best take on the fearsome Streif downhill course on the Hahnenkamm mountain just outside our front door.
Thanks to its central location in the heart of Kitzbühel the Sporthotel Reisch is the ideal base for experiencing this unforgettable weekend of action. The day begins in one of our Legends Rooms and ends at one of the exclusive after-race parties.
Snow Polo World Cup
The sport of kings as you've never seen it before
"For me the Kitzbühel Snow Polo World Cup is the best snow polo tournament in the world! I love this event. It is so well organised and the atmosphere is incredible," says Germany's most famous polo player Thomas Winter.
We agree! Polo on snow is one of the most unusual and eye-catching sporting spectacles around. Admission to this annual tournament held every January is free of charge. The event takes place in the Münichau Stadium less than five kilometres from the Sporthotel Reisch.
Kitzbühel Advent
Magical Christmas markets
In the run-up to Christmas the pretty centre of Kitzbühel is transformed into a winter wonderland full of stands selling mulled wine, gingerbread, roasted chestnuts and artisanal products. There are also concerts going on throughout December and a large open fire to warm cold hands!
Visitors to Kitzbühel during advent shouldn't miss out on the chance to experience a truly traditional Christmas market with many Tyrolean customs dating back centuries.
Most of the events and stands are located in the centre of Kitzbühel – right next to the Sporthotel Reisch.
Showtime!